Altroconsumo, an Italian consumer association, just filed a complaint against Apple in the event of the restricted iPhone from 2017. In particular, it demands compensation from the Apple brand.
This story made a lot of ink flow and, above all, clouded the image of the Cupertino company. At the time, it had actually admitted that it had slowed its iPhone 6 range over time so the battery wasn’t too badly affected by the updates. This includes the iPhone 6, 6 Plus, 6S, and 6S Plus. In order to have a smartphone that was not too slow and had major battery problems, the owners of these devices had to change the battery or buy another phone.
Dan Riccio, Apple’s Big Hardware boss, has been promoted to head a “secret project”.
The association is demanding compensation of up to 60 million euros, i.e. 60 euros per affected Italian consumer. In a press release, Euroconsumers, of which Altroconsumo is a part, reveals that this complaint follows two further legal actions taken in December 2020 by the OCU groups in Spain and Test-Achats in Belgium. “” When consumers buy Apple iPhones, they expect high quality, durable products. Unfortunately, this is not the case with the iPhone 6 series. Not only have consumers been cheated on and face frustration and financial damage, but they are also completely irresponsible from an environmental point of view Said Els Bruggeman, Policy and Enforcement Manager at Euroconsumers.
To mark the occasion, Euroconsumers produced a parody video in which Apple is directly accused of planned obsolescence:
For its part, the Apple brand ensures that the iPhone 6’s concerns were never intended: “ We will never do anything that will intentionally shorten the life of an Apple product or affect the user experience in order to entice customers to upgrade. Our goal has always been to create products that our customers love, and making iPhones last as long as possible is an important part of that. “One of his spokesmen assured me at the The edge.
In the US, Apple was asked to pay $ 500 million in compensation for slowing down older iPhones, or $ 25 for every American who owns an iPhone 6, 6 Plus, 6s, 6s Plus, 7 Plus, or SE. More recently, she has been fined $ 113 million for this case, still across the Atlantic. “” This new process is the last front in our fight against planned obsolescence in Europe. Our request is simple: American consumers have received compensation, European consumers want to be treated with the same fairness and respect »Closes Els Bruggeman.