But progress can make it better. These are essentially the conclusions of the report of the NATO Center of Excellence for Strategic Communication on the subject of the resistance of social networks to manipulation operations on their platforms.
To test their moderation efforts, researchers from the international organization paid $ 370 to Russian services specializing in this type of practice. These were responsible for generating thousands of interactions from fake users. They operated in the United States and dealt with the publications of Senators Chuck Grassley and Chris Murphy. A total of over 1,150 comments and 9,690 likes were produced, all of which generated 323,202 views.
New security rules are required
Based on this data, analysts rated the resistance of the various web giants to these manipulation strategies. The result is pretty overwhelming for the latter, as 98% of the interactions purchased during the presidential election stayed online. This is a real problem as some actors may try, for a very small amount, to exploit voters’ emotions or influence their behavior.
However, the researchers address some good points about Facebook and Twitter that are performing better than the survey published last year. Facebook seems to be more blocking the creation of inauthentic accounts. Twitter, for its part, would act faster than Mark Zuckerberg’s company for their removal.
This year the authors included TikTok in their analysis for the first time. The finding is quite harmful in this regard, as none of the manipulation attempts were suppressed during the experiment.
Based on this observation, the experts are in favor of implementing new security rules for the platforms. In particular, independent oversight should be established with adequate resources. This ultimately follows the proposal of the European Commission to call for the establishment of a national authority in each member state that is responsible for regulating social networks within the framework of these regulatory projects by the technology giants.